This Wedding Definitely Has No Harmony
Anirudh Srinivasan , Chennai: Jul 14 2008
Made Popular Jul 14 2008
This Ad for the Renault Logan is very unclear about what it really wants to target. If it was just for the spaciousness of the interiors, then its a crass attempt at showcasing and it could have been much better. If the Ad is looking at ‘driving...
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Tags: Renault Logan, Logan, Publicis, Wedding Ad
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Grace
1 Stars
Grace Jul 14 2008
Quezon City, Philippines
If the ad wanted to stress ’spaciousness’ of car’s interior that can accommodate many more people than the usual car, then this group could have been photographed in action beside the car.

This ad is a waste of funds.

It’s still advisable to find the product somewhere in the scene.

Looks like Renault has a lot of money to waste.
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Anirudh Srinivasan
2 Stars
Anirudh Srinivasan Jul 14 2008
Chennai, India
@ Grace: Looks like we agree with each other. I also found the ad to slightly disrespectful to women.
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Grace
1 Stars
Grace Jul 14 2008
Quezon City, Philippines
Great that you discern that disrespect for women in this ad, Anirudh. What I don’t understand is what about the new car do they want to sell on emphasis. It’s a whole lot of production design, and a whole lack of message.
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